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ActiveCampaign Review – Is ActiveCampaign Right For Your Business?
If you’re looking for a list building platform, you’ve probably come across ActiveCampaign. We’ll be discussing its features, integrations and competition in this review. We will also discuss the pros and con of each. After reading our ActiveCampaign review, you’ll be able to make a more informed decision about whether it’s right for your business. ActiveCampaign is an excellent choice if you are looking for an email marketing system.

Features
Using ActiveCampaign’s lead scoring feature makes it easy to monitor the success of your campaigns and measure their impact. You can assign points to leads according to their activity and then start automations based upon the scores. It will notify your sales team about hot leads and help them to follow up when necessary. You can also download the mobile app and review email reports from anywhere. This feature allows you to track the performance of your team and adjust your strategy based upon your current data.

Pricing plans vary depending on the number of contacts you want to manage. ActiveCampaign’s basic plan costs $9 per month. For this plan, you get unlimited email sending and marketing automation, chat, and email support. For a premium plan, you pay $49 per month and get additional features such as CRM with sales automation, custom user permissions, SMS marketing, and site messaging. If you want to send a high volume of emails, you should upgrade to the professional plan.

Issues
In our ActiveCampaign review, we looked at the positives and negatives of this email marketing software. ActiveCampaign has everything you need in an email marketing tool. The advanced reporting capabilities of ActiveCampaign give you insight into everything, from page views to openings to eCommerce. However, ActiveCampaign’s builder is not as intuitive and functional as other email marketing tools. The dashboard is less visually appealing than other services and the ActiveCampaign editor doesn’t have a revision history.

While ActiveCampaign has many positive features, the interface could use some work-arounds. Several of the tools in ActiveCampaign are not multilingual. For example, the ActiveCampaign website is available in English by default, but you can also translate it to another language. You can also sync up to 850 apps from 21 categories, including MailChimp, Constant Contact, and iContact. Although the platform has many features, it also has some drawbacks.

Integrations
ActiveCampaign is a great option if you are looking to integrate a CRM with your email marketing campaigns. This email marketing platform integrates with WordPress, advanced email segmentation, and marketing automation plugins. The dashboard is easy to use and doesn’t feel overwhelming. This tool is easy to use, with a wide range of options that allow you to personalize your marketing actions. ActiveCampaign also helps you track your email campaign performance and identify which campaigns are working and which are not.

This marketing automation platform combines email and CRM. It also includes machine learning and email automation. The ActiveCampaign platform integrates with more than 850 third-party apps, making it easy for businesses to connect their marketing and sales processes with the right technology. Its integrations allow you to automate and streamline your workflow. ActiveCampaign supports both CRM and email marketing. ActiveCampaign also supports A/B Testing, which allows you to optimize subject lines, and improve the performance of your email campaigns.

Competitors
Known for its blend of automation and human touch, ActiveCampaign enables businesses to communicate with customers across multiple channels. ActiveCampaign helps companies manage customer relationships and automate behind-the scenes processes. It can also segment subscribers based upon geography, interests, purchasing history, etc. There are a variety of pricing plans available that can be customized to suit your needs. ActiveCampaign is headquartered in Chicago, but also has offices in Sydney, Ireland, and Dublin.

MailerLite is a cost-effective alternative to ActiveCampaign. It comes with 12,000 monthly emails, 1,000 subscribers and 1 user seat. You can also create unlimited pop-ups or embed sign-up forms. For merchants who want advanced features, you can upgrade to Drip’s Growing Business plan. It also includes reports and click maps. AWeber also integrates with a wide range of ecommerce platforms.

Pricing
ActiveCampaign is an excellent choice for email marketing software. The CRM tool offers an extensive list of features for managing a marketing campaign. Its features include customizing a customer’s pipeline, allowing you to track activities, sort deals by deal value, and schedule tasks for team members. ActiveCampaign makes it easy to transition from marketing and sales.

You can choose from different pricing plans for ActiveCampaign, depending on the size of your business and the number of contacts you want to send emails to. The Lite phase starts at $17 per month, while the Professional phase is $129 per month. You can choose from features such as email marketing, newsletters, marketing automation, and site messaging. The Enterprise plan includes unlimited access to all features and allows you to run all your campaigns.