ActiveCampaign Review – Is ActiveCampaign Right For Your Business?
ActiveCampaign is a list-building platform that you have probably already come across. In this review, we’ll discuss its features, integrations, and competitors. We will also discuss the pros and con of each. After reading our ActiveCampaign review, you’ll be able to make a more informed decision about whether it’s right for your business. If you’re in the market for an email marketing solution, ActiveCampaign is a great choice.
ActiveCampaign’s lead scoring tool makes it easy for you to track the success of your campaigns, and measure their impact. You can assign points to leads according to their activity and then start automations based upon the scores. It will even notify your sales team of hot leads and help them follow up when necessary. You can also download the app to your mobile device and view email reports from anywhere. With this feature, you can track your team’s performance and make adjustments to your strategy based on your current data.
Prices vary depending on how many contacts you want to manage. ActiveCampaign’s basic plan costs $9 per month. For this plan, you get unlimited email sending and marketing automation, chat, and email support. For a premium plan, you pay $49 per month and get additional features such as CRM with sales automation, custom user permissions, SMS marketing, and site messaging. Upgrade to the professional plan if you need to send large numbers of emails.
In our ActiveCampaign review, we looked at the positives and negatives of this email marketing software. In general, ActiveCampaign offers almost everything you could possibly need in an email marketing tool. The advanced reporting capabilities of ActiveCampaign give you insight into everything, from page views to openings to eCommerce. ActiveCampaign’s builder may not be as intuitive or functional as other email marketing tools. The dashboard is less visually appealing than other services and the ActiveCampaign editor doesn’t have a revision history.
While ActiveCampaign has many positive features, the interface could use some work-arounds. Several of the tools in ActiveCampaign are not multilingual. For example, the ActiveCampaign website is available in English by default, but you can also translate it to another language. You can sync up to 850 apps across 21 categories, including MailChimp and Constant Contact. Although the platform has many features, it also has some drawbacks.
If you want to integrate a CRM into your email marketing campaign, you need to consider ActiveCampaign. ActiveCampaign integrates with WordPress and advanced email segmentation. It also supports marketing automation plugins. The dashboard is easy to use and doesn’t feel overwhelming. You can quickly start using this tool, as there are a variety of options that make it easy to customize your marketing actions. ActiveCampaign allows you to track the performance of your email campaigns and identify which campaigns work.
This marketing automation platform combines email and CRM. It also includes machine learning and email automation. The ActiveCampaign platform integrates with more than 850 third-party apps, making it easy for businesses to connect their marketing and sales processes with the right technology. Its integrations allow you to automate and streamline your workflow. Besides email marketing and CRM, ActiveCampaign also supports A/B testing, allowing you to optimize subject lines and email campaign performance.
Known for its blend of automation and human touch, ActiveCampaign enables businesses to communicate with customers across multiple channels. It helps companies manage customer relationships, automate behind-the-scenes processes, and segment subscribers based on geography, interests, purchasing history, and more. The company boasts a range of pricing plans that vary based on the features desired. ActiveCampaign is headquartered in Chicago, but also has offices in Sydney, Ireland, and Dublin.
If you are looking for an affordable ActiveCampaign alternative, you might want to check out MailerLite. Its plan includes 12,000 monthly emails, 1,000 subscribers, 1 user seat, up to 10 landing pages, and unlimited pop-ups and embedded sign-up forms. For merchants who want advanced features, you can upgrade to Drip’s Growing Business plan. It also includes reports and click maps. AWeber can also be integrated with many ecommerce platforms.
ActiveCampaign is an excellent choice for email marketing software. The CRM tool has many features that can be used to manage a marketing campaign. It allows you to customize a customer’s sales pipeline, track activities, organize deals by deal value, and schedule tasks. ActiveCampaign makes it easy to transition from marketing and sales.
ActiveCampaign offers several pricing options depending on your business size and how many contacts you wish to send emails to. The Lite phase costs $17 per month while the Professional phase costs $129 per month. You can choose from features such as email marketing, newsletters, marketing automation, and site messaging. The Enterprise plan includes unlimited access to all features and allows you to run all your campaigns.